Profit Breakthrough™ Coaching Program

If you want a certified business coach with over 25 years of experience, look no further! Janet helps you boost your profitability & confidence without shame or criticism.

Janet Johnson, Certified Business Coach

If you’re ready for success in your business — creating lucrative new programs, charging what you’re worth, letting go of perfectionism & overwhelm, pressing reset on your money mindset — then join me inside my Profit Breakthrough™ Coaching Program.

Is this you?

• You know you’ve been under charging and over-delivering, and you wish you had someone to help you price your products & services and encourage full pay customers

• You love what you do but aren’t certain how to organize your expertise into lucrative, customer-attracting packages

• You keep thinking, “Do I have the right niche?!” but you’re not sure so you end up trying to serve everybody, even customers who drain your time and energy

• You crave having a brand that captures your unique spirit, personality and passion, positioning you to powerfully stand out from the cookie-cutter crowd

• You feel in your heart that your mindset about money could definitely benefit from a makeover

• You feel nervous every time you talk with a prospective customer, knowing you’re not quite sure of what to say when it comes to the money part

If this is YOU then it’s time to transform what feels overwhelming in your business into everyday easy, in a way that feels powerfully authentic for you.

That’s why I am thrilled to invite you into my Profit Breakthrough™ Coaching Program

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You started your business because your dream is to impact the lives of others, work from your zone of genius and feel excited that you’re making money in a lucrative business that lights you up.

What you’re seeking now is for all the puzzle pieces to easily fall into place so you can reach your goals and achieve your dream without waiting any longer.

Here’s just a peek at what your business looks like when we coach together:

• You have lucrative, customer-attracting packages that spotlight your value and your unique way of working with customers

• You’re charging what you’re worth and love how good it feels to be free and no longer over-delivering

• Your new pricing structures are adding income to your bank account with every new customer

• You have crystal clear clarity about your niche, and feel excited every day to only be working with customers you love, and who appreciate YOU and your expertise

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• Your Brand Archetypes make it fun and exciting to capture your unique spirit, personality and passion in all of your marketing

• You feel aligned and confident about your brand and how easy it is to powerfully and authentically stand out from the crowd

• Your new mindset about money perfectly aligns with your goals and is powerfully supporting you to reach them

• You feel confident, calm and relaxed talking with prospective customers, knowing exactly what to say when it comes to the money part

• You enjoy working in your business, now that all the puzzle pieces are lined up for your success


If you’re ready to stop ‘going it alone’ so you can start making more money, making a big impact in the lives of more customers, and finally feel that you are aligned and on purpose with your business.

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Hey Janet! I’m so thankful for you helping me to understand my company’s money story. You’ve helped me realize how much we have to offer and how to feel confident approaching our customers to ask for more jobs and more opportunities to quote. This is going to make a huge impact for us this year. Thanks!

~ J, small business owner

Janet, I wanted to take a moment to thank you for sharing your family’s story about making your factory a big success and then sharing it’s success with your relatives and hometown in the Philippines. Sometimes I have days where I’m down. But now I see a bigger picture. And when I want to sit down and give up, I don’t because I can see now how my success can help my relatives too. Thank you!

~ J, construction company owner

Calm and Encouraging 100% (my story)

Janet Johnson, Certified Business Coach

When I first took over my family’s business when I was 23 years old, I was the only woman in the shop and the two managers my dad hired were 3x older than me. I couldn’t compete with their booming voices and dominant personalities. It wasn’t that I wanted to compete…it was that needed to be respected (and I wasn’t).
That’s where the money came in. I worked as a bookkeeper since age 15 and knew our numbers like the back of my hand. They didn’t. And their lack of knowledge clearly showed in the way they managed production and sales.
I soon learned that if I didn’t step up as a leader, staying fully transparent about our money situation, then our shop would close. I spent days analyzing our books, trends, order scheduling, etc. and with this effort, I discovered our true money story (no BS, no fluff, simply reality).
Minus the fluff, I turned around our company by focusing on lucrative opportunities, increased pricing, streamlined systems, and developing my super confident money-mindset.
My style is all about making sure my clients feel capable and acknowledged. I don’t bully, nag, or push. Instead, I work closely with my clients to help them navigate really challenging choices and issues. My clients are powerful. And, so are you!
PS: Let me share what power really is. Power is seeing the big picture in knowing how your work impacts others. It can be your family, community, relatives back home in another country, etc. Whatever that is. When you’re aligned with your passion, nothing can stop you.

~ Janet Johnson, certified business coach

Ready to feel excited that you’re making money in a lucrative business that lights you up?

Here’s what’s inside this private coaching program:

Money Mindset Mastery

Are you ready to remove money blocks, create a new, empowering money story and own your worth? Coaching together, we’ll create a fresh, empowering success mindset for you — shifting your beliefs and actions in the process — so you quickly begin creating new and exciting results in your business.
Take a look at what we’ll coach on:
• Release limiting money beliefs and transform the negative self-talk that has held you back from achieving your full potential in your business
• Create an unshakeable ‘Premium State of Mind’ so you begin confidently charging what you’re worth
• Create your new, empowering money story so you can begin making changes within yourself and powerfully claim your worth
• Begin discovering the value of your work so you can free yourself from undercharging or over delivering

Branding with Archetypes®

There’s a unique part of you that many business owners mistakenly believe they have to hold back. Coaching together, you’ll discover your Brand Archetype, which unlocks the powerful, instantly recognizable presence within you that’s a customer-attraction and opportunity magnet.

Take a look at what we’ll coach on:
• Discover your Brand Archetype, which perfectly captures your spirit, personality and passion, transforming YOU into an authentic brand you can instantly use to launch this exciting new direction in your business

• Confidently choose your website design and images, write attention- getting emails, sales copy and marketing material (even if you’re not a writer!)

• Identify your unique brilliance and use it as a powerful catalyst for focusing your gifts and talents on your most profitable actions


For me, when I first started my business, I hated to go to networking groups because I felt like I stood out in a bad way. Everybody else dresses so professionally and corporate-looking. I thought I had to be just like them to get respect. After coaching with you, you made me realize that the only way to get out there is with my style ~ namely, my playfulness and ability to make people laugh and relax. After a couple of months of networking, I realized that everybody loves to play. Everybody wants fun! So now, I feel welcomed and excited to participate (as me 100%) in my community. Thank you!

~A, small business owner and healer

Niche Breakthrough Secrets®

Are you ready to discover your authentic, lucrative niche so that you can attract and keep more ideal customers? Revealing your niche is surprisingly easy with the simple steps I’ll coach you through.

Take a look at what we’ll coach on:
• Quickly get out of “niche overwhelm” so you can start attracting new customers with freedom, clarity and confidence
• Reveal your most lucrative niche (it’s often hidden gold and I’ll coach you through an exciting process to discover it so you can rapidly begin increasing your income and open new opportunities to thrive)
• Instantly determine if your niche is “hot or not”, saving you time and effort so you can achieve your goals this year

• Create an authentic marketing message (you’ll love the template I’ll coach you through that teases out the right words for you to use)

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Hey Janet! The session from the other day was so helpful to me. I wanted to share. When you said, “don’t mistake my business as my charity,” it really hit me hard and it’s made me consider why I’m doing what I’m doing. I realize now that it’s OK to work with people who have more money. And, it doesn’t mean that I’m snobby or after the money only. With their generosity, I can feel that they value me and how I help them. And, I can take a part of my earnings and then donate it to any cause I like and not feel bad about it. Thank you!

~J, personal finance coach

Transform ‘What You Do’ Into A Customer-Attracting Signature System®

Coaching together, I’ll walk you step by step through how to transform your expertise – including the magic that makes YOU unique — into an exciting Signature System that attracts a steady stream of ideal customers.

Take a look at what we’ll coach on:

• Quickly transform that “thing you do” into an exciting Signature System that is easy to market and enroll new customers into

• Eliminate “what do I offer” overwhelm, clarifying your most profitable path to a thriving business and high-end offers

• Position yourself as a valued expert in the eyes of your ideal customers with a Signature System® that you become known for, attracting new customers quickly, easily and with less marketing

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Hey Janet! I’m still flushing out the details of my system with my scripts and handouts but wanted to share this update with you. As you know, normally when people randomly ask me what I do, I always stumble and they look at me like I don’t know what I’m talking about. The other day, I ran into my friend’s mom and she asked and I clearly said, “I have a 5-step signature system that helps women improve their eating habits.” And she understood me 100%. I was shocked! Thank you so much for helping me find the right words.

~ C, nutritionist

How To Create Packages That Sell Themselves

Every business has the opportunity to offer packages and the benefits are huge – you serve customers who truly desire what you have to offer, while you work fewer hours for significantly more income. This could be what catapults your reputation, too.

Take a look at what we’ll coach on:
• Shift out of the trading time for dollars model and into the mindset of owning your worth and value
• Step by step, create packages based on value that uniquely set you apart and structure your services to massively free your time and increase your income

• How to stop overloading your packages, freeing you from draining over-delivering

• Trim the number of days you’re working each month so you enjoy more free time and increase your happiness

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I loved our packaging work. Too many times, I get hired 1x here and 1x there. And my clients love our sessions and time together but they can go for months without coming in again. When you helped me create my 6-month package, I feel so much better now because #1, I can plan my budget further out, #2, I can focus on working with my clients VS having sales conversations all the time, and #3, their results with me are so much better 1x per month (in a row!) instead of 1x per month here and there. Thanks!

~ N, holistic healer

How to Charge What You’re Worth and Get It!®

If you struggle with how much to charge and how to confidently talk about your fees, you are not alone. I’ll coach you to clear out feelings of unworthiness, plus give you practical tools so you can charge what you’re worth and discuss your fees like a pro.

Take a look at what we’ll coach on:

• Immediately transform doubt about what to charge into heartfelt, unstoppable confidence in the value you deliver

• Solve the uncomfortable problem of what to say when customers ask, “How much do you charge?”

• Discover exactly what to charge for each of your products, services, programs or packages, including strategies for increasing your cash flow with more pay-in-full customers

• Create unshakable confidence and belief in why you are worth charging higher fees

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Janet, I really love this pricing one-sheet that you helped me create with my new, increased prices! YES! As you know, I haven’t increased my prices in four years and it’s about time! I really appreciate how you took the time to sit with me and calculate how people earn more money after only an hour of working with me. They get their ROI and therefore, I should be fairly compensated for it. Wow, my mindset just did a 180!

~ T, small business advisor

How to Sign On New Customers

Ready to feel confident about how you can start getting new customers signing on with you? Creating a steady stream of ideal customers is surprisingly easy, and I’ll show you how!

Take a look at what we’ll coach on:
• Overcome any fear of what to say when discussing your new offer to ideal customers
• Discover exactly where to quickly find new, potential customers you feel comfortable connecting with
• Must-have secrets to talking about your offer in clear, benefit-rich language so you get more ‘Yes’s’ from your ideal customers
• Create a simple action plan that eliminates procrastination and keeps you moving forward signing on new customers month after month

Bonus: Money, Marketing and Soul® Coaching

Throughout our coaching together, you will experience incredible transformation in your mindset and beliefs, supporting you in attracting ideal customers and making more money in your business.

For example, I’ll coach you to:
• Get “unhooked” from emotional triggers so you can make decisions with grace and ease

• See challenging situations from a fresh perspective so you can make new, authentically powerful and aligned choices

• Create heartfelt, unstoppable motivation and commitment to reaching your goals and dream

• Let go of perfectionism and overwhelm so you can ‘switch’ off and enjoy life outside of your business

Profit Breakthrough™ Coaching Program Includes:

• 12 Private coaching sessions (two per month)
• 12 Private emergency sessions for when a tricky issue comes up. Let me help you brainstorm through your challenges.
• 7 Private “Find More Money” consulting sessions. Each month, we dive into your financial reports to find opportunities to make and find more money
• Unlimited email support
• Beautiful Customer Workbook filled with exercises, templates, checklists and scripts that I will coach you through, so you see results with every coaching session

Plus, these additional BONUSES make this coaching program even more perfect for you

VIP Session: “Crack Your Money Code”

• Discover your unique money code and the special significance these have for you in your life and business
• Hear what has been holding you back in key areas: relationships, business, self-esteem, income and more
• Learn exactly which areas of your life are best for you to begin focusing on making a change in right now, so you see immediate results

VIP Session: “Shatter Your Glass Money Ceiling”

• Learn what the 4 most dangerous money mindsets are and which one has been secretly driving you to over-work, under-earn or under-charge
• Create a simple action plan with steps you can take today, designed to open the door and allow new opportunities to flow into your business
• Discover the 5-minute daily tool that will shatter the glass money ceiling you’ve been putting up with for too long (perfect for entrepreneurs!)

If you are:

• Ready to create customer-attracting packages that spotlight your value and practically sell themselves

• Ready to let go of fear and charge what you’re worth

• Ready to release money blocks and stand powerfully for your value

• Ready to work with ideal customers YOU love and who love to pay you for the transformational work you do with them

• Ready to confidently and calmly talk with prospective customers, even about the money part

• Ready to let go of doubt and claim your worth as a heartfelt and unstoppable woman
• Ready to get the support + do what it takes to make your business dreams a reality

Then I invite you to join me in this transformational private coaching program

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Depending on your budget, I offer a full-pay investment option or if you prefer, you can make six easy payments.  Let’s book your complimentary discovery call today to discover which option works best for you.

Giving You Peace Of Mind…I’m Taking ALL of the Risk with My “Make You Happy” guarantee.

My Personal “Make You Happy” Guarantee! It’s important to me that this coaching program resonates for you. So, while I’m 100% confident you’re going to love Profit Breakthrough™ Coaching I want you to feel at ease making this decision. If I cannot find any opportunities for improvement when we do your first “Find More Money” Session, I will not just refund you $… I’ll send you a $250 check for wasting your time.  

So, are you ready? Secure your complimentary discovery call today, because getting rid of unconscious money blocks and pressing reset on a fresh money story is going to help you make more, end those arguments with your loved ones about money, feel better about yourself and improve every aspect of your life.

Janet, something that I absolutely love working with you is that you sit down with me and it’s not just about financial reports but you also tap into me and my mindset. You can tell where I’m unclear and uncertain but you don’t criticize or judge me for it. Instead, you walk me through really helpful exercises that get me to think about things I don’t normally think about. Then, in between our talks, I can think more on it and come up with ideas or brainstorms that help move my business forward. I feel more confident now about the direction of my business and each morning, I’m excited to see what’s ahead of me. Thank you!

~ K, small business owner
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Janet, I’m so glad that you’ve been in my shoes before from the time when you turned around your family’s business. I’ve worked with consultants who made me feel bad for not doing XYZ. That energy definitely wasn’t what I needed. I’m so thankful to have chosen to work with you as my coach. You’re so calm and encouraging which helps me when I’m stressed out and can’t think straight. I love that you treat me like an equal and listen to my ideas. I’m so glad to have you there as a sounding board too when I need to change my priorities or even have difficult conversations. Thanks so much for being there for me!

~ S, small business owner


If you have questions about the Profit Breakthrough™ Coaching Program just book a complimentary discovery session and we’ll talk it through.

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